About Us

Thank you for visiting our web site. Whether this is your first visit or just your most recent, we appreciate your interest. We hope that our website provides you with useful and interesting information about our company, our products and our services.

FOCUSales (pronounced Focus Sales) was formed in 2004 in response to the ever-changing landscape of printing technologies and individual customer requirements. The need for a source that can offer a wider array of products and print technologies to satisfy a seemingly infinite number of custom applications, was filled. From cosmetics to food to durable goods and automotive under-the-hood, we’ve stuck a label, created a folding carton or printed a shrink sleeve label for what seems like almost everything.

Stephen Riddle, Founder

Stephen is a North Carolina Tar Heel by birth and by education. He works alongside his wife, Laurie, and together, they have four daughters, a son-in-law and a new black lab puppy. After many years of coaching his daughters’ soccer and basketball teams, he now enjoys being a spectator. He loves attending high school and college football, basketball and baseball games at ECU and UNC with his family. He is an active member at Hayes Barton United Methodist Church, spending much of his time with the teenage youth of the church. Stephen has a passion for Appalachian Service Project where he helps lead teams of youth every summer to provide shelter and warmth to the families living in the Appalachian Mountains.

Stephen’s professional career began in the late 1980’s in the business forms industry that quickly grew to include custom flexographic label printing, offset folding carton and full service commercial printing.  Since the early 2000’s, the explosion of digital printing has transformed the printing industry and he has proudly advanced FOCUSales accordingly.

FOCUSales truly is a unique resource for custom labels, folding cartons, shrink sleeve labels, commercial printing, packaging solutions and more. We will be honored to help you with your next project.

If you are interested in how we can help or want to learn more about us, please call me at 919-614-3076 or email me at stephen@focusalesinc.com.